Who Is Jeffree Star? New Details On The YouTube Star And Why He's Throwing Shade At Kylie Jenner
Can you believe he started out on MySpace?
Jeffrey Lynn Steininger is a model, fashion designer, DJ, singer, songwriter and makeup artist whose net worth is currently $75 million. If you’re like me—a little too young to remember the influence and clout of MySpace—you’re probably wondering how the iconic diva rose to fame so quickly. Who is Jeffree Star?
1. Before he was famous, he worked at MAC as a makeup artist to make ends meet
Star was born on November 15, 1985 in Orange County, California. His mother was a model. His father committed suicide when he was six-years-old. He was largely raised by his grandparents in Huntington Beach, California while his mom worked. He moved to Los Angeles after high school and started working as a model and makeup artist at a MAC store.
2. Long before YouTube, he was MySpace famous
Yeah, he’s that old. Star joined MySpace in 2003 to promote his music, but he quickly gained a following more for his appearance and attitude than his music. By 2006, he was the most followed person on MySpace. He released his first and only album Beauty Killer in 2009 (Lollipop Luxury featured Nicki Minaj). In 2010 he signed onto Akon’s record label, and Akon called him the next Lady Gaga. He had plans to release a second album, but never did.
3. He started experimenting with makeup in high school
He called his style “very goth and crazy,” sporting spiky pink hair and a ton of tattoos. Then, in 2014, he launched Jeffree Star cosmetics using his life savings. Literally, a few minutes after the e-commerce shop went live with only one product—a lipstick—every single one sold out. He reinvested that money he earned and released three more shades. In late 2015, he began promoting his brand on YouTube. Now he has nearly 10 million subscribers on YouTube, 2.3 million on Twitter, and 7.5 million on Instagram (though how many of them are bots I can’t say).
He shares makeup tutorials and product reviews across all his social media channels, and has finally expanded his makeup line to include liquid lipsticks, eye shadows, highlighter palettes, lip products, clothing and accessories.
4. Recently, he collaborated with Shane Dawson on a video review of Kylie Jenner’s skincare line, Kylie Skin
And they weren’t that impressed! They started with her Makeup Removing Wipes, which Dawson thought were a little dry. Star added that they didn’t take all of his mascara off. They moved onto the Foaming Face Wash, which Star didn’t like only because of the fragrance and Dawson disliked because it was too harsh for his sensitive skin. Next, they tried the Vanilla Milk Toner, which also turned Dawson’s skin red, and then the Walnut Face Scrub, which Star actually liked, saying it felt like sugar. Lastly, they tried Face Moisturizer and Vitamin C Serum. Dawson didn’t love either of the products that much. Finally, he asked Star, “Do generally you think this should have been better?” And Star said, “Yes, one-hundred percent.”
Was this review harsh and uncalled for? Should it spark unnecessary drama? Definitely not, in my opinion. I like when stars can dish it and take it.